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VideoAmp Names EVP

Los Angeles-based VideoAmp, which measures advertising impact across multiple mediums--including linear TV, OTT, and digital--says it has named Jonathan Steuer as its EVP of TV Strategy and Currency. Steuer was most recently Chief Research Officer at Omnicom Media Group (OMG). The company says Steuer has been in media research and audience-based media planning for nearly two decades. VideoAmp is backed by Raine Group, Ankona Capital, Mediaocean, RTL Group, and Anthem Ventures.