Thursday, November 21, 2019

Wave Creates VR Driven, Live Concert Product

Los Angeles-based Wave--which was until recently known as TheWaveVR--has connected its virtual reality technology into the world of live concerts, the company said on Thursday. According to Wave, it has launched a new, mulkti-channel virtual entertainment platform, specifically allowing artists to perform live for fans in online games, social networks, live-streaming channels, or entertainment networks. The company said the new offering provides "immersive, virtual concerts" across a number of platform, allowing those artists to reach fans wherever possible. Wave--led by co-founder and CEO Adam Arrigo--said its technology turns artists into "digital avatars" in real time, letting those artists distribute concerts via YouTube, Twitch, Facebook, as well as other major digital and gaming channels. Wave said the platform also enables the sale of virtual and physical merchandise, bit cheering/tipping and sponsorship. (Image: one of the virtual concerts enabled by Wave's technology.)

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