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Twigtale Finds $1M For Personalized, Therapeutic Books

Los Angeles-based startup Twigtale, a service which helps parents create personalized books to help kids through everything from giving up a pacifier to moving to a new home, said today that it has raised $1M in a seed funding round. The funding was led by HBS Angels and the Tech Coast Angels, and also included Larry Paige and Lucy Southworth, Anne Wojcicki, Wendi Murdoch and Ivanka Trump. Twigtale's service uses expertly crafted, personalized books which the company says "make each child the hero of his or her story" and cover such challenging childhood transitions as moving, having a new sibling and trips to the doctor. Twigtale is one of the companies in the Disney Accelerator. More information »