Thursday, October 9, 2014
Snapchat Planning First Ads
Venice, California-based messaging app developer Snapchat is planning to roll out its first advertising effort soon, according to CEO Evan Spiegel, who said this week at the Vanity Fair New Establishment summit. Spiegel disclosed the company's plans in a conversation on stage with Michael Bloomberg and Katie Couric. The new ads apparently will first appear around the companies "Stories" product.