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Po.et Links Blockchain, Media Licensing With Blink

Los Angeles-based Po.et, a new, blockchain-based protocol which is aimed at enabling digital media licensing and authentication, said on Friday that it has partnered with content production company Blink, to automate licensing requests for Blink's network of photographers, filmmakers, and writers. Financial details of the deal were not announced. The two said that Po.et is developing a Bitcoin blockchain-based platform specifically aimed at facilitating distribution of digital, creative works. The two said Blink's customers include The New York Times, ESPN, Airbnb, Google, and OpenTable.