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OpenX Taps Ancestry.com Exec For Board

Pasadena-based online advertising technology provider OpenX has bolstered its board of directors, saying today that it has named Howard Hochhauser to its board. Howard Hochhauser is the current Chief Financial Officer and Chief Operating Officer of Ancestry.com. OpenX said that Hochhauser led Ancestry.com's successful $100M IPO and two $100M follow-on-offerings. Hochhauser also had served as CFO of Martha Stewart Living Omnimedia. The new board appointment comes as many in the local industry anticipate that OpenX is on the brink of filing for an IPO. OpenX develops advertising serving software, used by Internet publishers to serve up online ads to visitors. The company is venture backed by Accel Partners, Index Ventures, SAP Ventures, and Samsung Venture Investment Corporation.