Tuesday, January 29, 2019

ObEN Technology Used In Chinese New Year's Broadcast

Pasadena-based ObEN, which develops technology to help people create a personal, AI-driven avatar which looks and sounds like you, reported a win in China, for a big New Year's broadcast for China Central Television (CCTV). According to ObEN, its technology was used to create "AI hosts" for CCTV's Network Spring Festival Gala, which aired on Monday. ObEN said its AI hosts performed alongside their human counterparts for the broadcast for Chinese New Year. In additiona, CCTV also created a mini-app for social network WeChat, where its "digital hosts" could send a personalized New Year's greetings to friends and family. ObEN showed off a clip of the use of its technology in the big broadcast. ObEN is venture backed by K11, Tencent, Softbank Ventures Korea and HTC Vive X, as well as Idealab.

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