Tuesday, January 15, 2013
Nationbuilder Expands Beyond Politics
Los Angeles-based Nationbuilder, the startup developing online tools which helps organizations create web sites, organize volunteers, outreach to supporters, and more, is expanding its efforts beyond politics, the company said Tuesday. The startup said it launched a new site and suite of products aimed not just at politicians or office holders, but which also will serve nonprofits, businesses, or those in government. The startup said its tools are tailored to the needs of different types of leaders in each of those categories, in addition to politics, adding offering up such tools as website management, communications, donor management, and more. The broadening of the startup's offerings seems like a logical move, given the reduced focused on political campaigns after last fall's national elections and the sharp dropoff in elections-related spending seen after election season.