Wednesday, March 30, 2016

Invoca Picks Up $30M More

Santa Barbara-based Invoca, the developer of call tracking software used by marketers, has raised $30M more in a Series D funding, the company said this morning. The funding was led by Morgan Stanley Alternative Investment Partners, along with Accel Partners, Upfront Ventures, Rincon Venture Partners, Salesforce Ventures and Stepstone. Incova said it has now raised a total of $60M in funding. The new funding will go towards sales, marketing, customer support, and product development, according to the company. Incova says that it has seen a 500 percent growth in its recurring software revenue over the last three years, with an increase in enterprise customers of 70 percent in the last year. More information »

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