Monday, April 30, 2012

FamilyFinds Launches DailyFinds Email

Los Angeles-based FamilyFinds, the daily deal service headed by Matt Coffin, the founder of LowerMyBills.com, looks to running another experiment with the service this week, telling subscribers that it is launching a new product called DailyFinds. According to the email sent to subscribers, the email will highlight "the most important things being talked about in the mama-sphere today". FamilyFinds looks to be playing with its model a bit, and also launched a Pinterest-like service called MyFinds in February. The first email sent out to subscribers links users directly to news stories from around the web. It's unclear how the new service will link back to the FamilyFinds deals and coupons services. Matt Coffin sold his last firm, LowerMyBills.com, to Experian back in 2005 for over $330M.

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