Friday, February 27, 2015

Demand Media Sells Pluck

Los Angeles-based Demand Media has sold its social media software arm, Pluck, to New York-based Sprinklr, the companies said Thursday. Financial details of the sale were not announced. Pluck, which is based in Austin, was founded in 2003, and had been acquired by Demand Media in 2008 in a deal worth $56.3M.

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