Tuesday, January 17, 2012

Chill Shifts To Social Discovery

In another shift of focus, Los Angeles-based Chill, the startup headed by Brian Norgard and Dan Gould, has recast the site as a social video discovery site, and away from its live chat and video hangout focus. The site now highlights videos shared by members, aggregating those videos and allowing users to comment on them. The site had earlier been focused on creating group chat rooms where users could chat in real time on livestreamed events. The new focus is one of several iterations made by Chill since its started life as Namesake, a social Q&A service, back in 2010. Norgard and Gould were previously the founders of Ad.ly; Chill is venture backed by Kleiner Perkins Caufield & Byers, Redpoint Ventures, Atlas Venture, Paul Kedrosky, and CrunchFund.

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