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California Lutheran University Names Executive- and Entrepreneur-In-Residence

Thousand Oaks-based California Lutheran University and its School of Management said on Monday that it has named both an Executive-In-Residence and Entrepreneur-In-Residence to the school. The school said Primo Custodio, most recently VP for Human Resources at NBC Universal, will become Executive-in-Residence for the business school, and Jim Cathcart, a motivational speaker and author, becomes Entrepreneur-in-Residence. Custodio is an alumnus of Cal Lutheran; Cathcart is the author of "Relationship Selling: The Key to Getting and Keeping Customers" and other titles.