Tuesday, November 9, 2021

Boosted Commerce Taps Former Hollar CEO As President

Los Angeles-based e-commerce platform developer Boosted Commerce says it has hired Steve Oliver, the former CEO of e-commerce startup Hollar as its new President. According to Boosted Commerce, Oliver will be responsible for managing the company's portfolio of acquired brands. Oliver was head of Hollar through its sale to Five Below in 2020. He previously also served as COO of Ticketfly, and also previously served at Amazon. Boosted Commerce has raised $380M in capital so far for its efforts in acquiring e-commerce companies, and focuses on acquiring and growing third-party businesses who sell through Amazon and Shopify. Boosted Commerce's investors include Torch Capital, Crosscut Ventures, Spencer Rascoff (co-founder of Zillow), Elie Seidman (former CEO of Tinder), Tucker Kain (Los Angeles Dodgers); Ken Ramberg (founder of Goodpods), Scott Hendrickson (co-founder Permian Investment Partners), Thomas O. Staggs (former COO of the Walt Disney Company); Marc Mezvinsky (TPG), and David Farhi (COO, Monarch Casino & Resort).

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