Monday, February 10, 2020

Arrowroot Capital Gets Exit At Evergage

Santa Monica-based investor Arrowroot Capital, headed by Matthew Safaii, has scored a win with the acquisition of one of its portfolio companies, Evergage, by Salesforce. Financial terms of the buy were not announced. Evergage was based in Somerville, Mass., and had raised $26M in funding from Arrowroot Capital, G20 Ventures, and Point Judith Ventures. Evergage develops real time personalization software. Arrowroot's Safaii had sat on the company's board, and had also led the last two rounds of funding in Evergage.

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